Cloud Next 2025 registration is open: here are Google’s can’t-miss sessions

Google Cloud Next ’25 is rapidly approaching, and with the event scheduled for April 9-11 in Las Vegas, Google is gearing up for what they’re touting as their most expansive showcase yet. The event will be focusing heavily on the integration of Google AI into organizational workflows with the core message: AI is here to augment how businesses operate, fostering smarter, more creative, and impactful work.

As Google announced earlier this year, the power of Google AI is now a standard feature within Google Workspace Business and Enterprise plans. This year’s conference will serve as a deep dive into the evolving landscape of work, demonstrating how AI-driven applications are empowering teams to streamline tasks and focus on more meaningful contributions.

With Cloud Next 2025, Google is promising a comprehensive experience, catering to a wide audience with sessions ranging from strategic executive discussions to in-depth technical training. Attendees can expect to gain actionable insights on leveraging AI to optimize their daily work routines.

Can’t-miss highlights

Several key sessions are poised to be highlights of the event. The Workspace keynote, titled “What’s next for the future of work,” will explore real-world applications of AI, featuring insights from companies like Etsy and Rivian. These discussions will highlight how AI is driving tangible value and impact across various organizational structures, and Google will unveil their latest Workspace innovations designed to maintain a competitive edge.

“The Gemini Effect — Increase business value with Google AI” will feature Verizon, Revolut, and Docusign, exploring how Gemini can boost ROI, enhance creativity, and improve employee satisfaction. NotebookLM, now available for Workspace Business and Enterprise customers, will be showcased with testimonials from Spotify, Beyond, Fingerpaint, and Sonata Design/Empower Projects, illustrating its ability to unlock insights and streamline knowledge management. Additionally, a session dedicated to expert prompting will provide attendees with the skills to maximize Gemini’s potential.

Security remains a top priority, and sessions like “Combat emerging cyber threats with Google Workspace and Chrome,” featuring HumanaAB, will demonstrate Google’s multi-layered approach to cybersecurity.

For organizations considering a transition to Google Workspace, the conference will offer valuable insights. “Bet on innovation and growth: Leaders who switched to Google Workspace” will feature leaders from Winsupply, Trellix, and Grupo Boticario, sharing their experiences and outcomes. Practical guidance on migration, including domain setup, data migration, and workflow establishment, will be provided by Onix and HumanaAB. Finally, a customer panel with Equifax, Natura, and Rivian will detail how their Google Workspace migrations facilitated digital transformation, innovation, and collaboration.

Google extends an invitation to all innovators and Google experts to join them in Las Vegas. The event promises to be a platform for exploring the latest AI innovations and discovering new avenues for organizational growth. Registration is now open, and further details can be found on the Google Cloud Next ’25 website.